Brioche: A Sweet French Classic

The brioche is a rich, soft, and slightly sweet bread that originates from France. There are over 30 types of brioche in France alone, including Brioche Parisienne, Brioche Nanterre, Brioche De Metz, Brioche Chinois, Brioche De Saint-Genix, Brioche Vendéenne, and Brioche Tropézienne.

So, what is brioche really? Brioche is a pastry and a delectable sweet bakery items traditionally made with butter and eggs that gives it a rich, slightly sweet and buttery flavor. It is recommended to mix slowly and for a long time before adding the fat. This creates the specific, soft and melting  texture of the brioche. For industrial production, reducing fermentation time—necessary due to large quantities of butter and sugar—can be managed using pre-fermented dough.

Most popular variations

🍫 Chocolate brioche: Rich and indulgent, made with cocoa powder for a deep chocolate flavor.

🥯 Brioche bagel: Soft and slightly sweet bagels with the tender crumb of brioche.

🥐 Croissant brioche: A hybrid combining the flaky layers of a croissant with the richness of brioche

🍬 Brioche praline: Also called Saint Genix, this type of delightful brioche is adorned with iconic pink pralines that originated in Lyon.

🍞 Sourdough brioche: Adds a tangy twist using sourdough starter for a unique flavor.

🌱 Vegan brioche: Made with plant-based ingredients for a dairy-free and egg-free option

🥖 Brioche baguette: Elongated brioche loaves, perfect for sandwiches or as an accompaniment to meals

🧁 Cinnamon brioche bread: Aromatic and sweet, infused with cinnamon and sometimes topped with icing.

Blend tradition and innovation in every brioche

We develop products that support a healthier lifestyle and enhance well-being, while also being committed to sustainability. With our innovative solutions, we can help you have a better impact on consumer health and on the planet. Learn more

Ingredients for every Brioche
Easy Brioche
Easy Brioche is one mix for many applications. A convenient mix to make soft and sweet breads with incredible freshness and texture. A new kind of innovation from Puratos that offers versatility, easy-of-use, cost savings and freshness!
Easy Sweet Dough
Make cinnamon buns, raisin bread, hot cross buns, brioche and panettone with this excellent sweet dough base.
Sunset Glaze
The perfect alternative to traditional egg-washes: it is safe, easy and cost-efficient. Stored at ambient temperature until opened.
Sapore Traviata
A typical French sourdough with a subtle nose of rye, nuts and raisins that contribute to the milky and fine acidic flavour. Powder format.
Sapore Medea
A toasted dried wheat sourdough with a strong wheat taste. It is ideal to obtain the typical San Francisco bread flavour.
Sapore Fidelio
Sapore constitutes a range of sourdough and other solutions based on fermentation that offer a natural, traditional and differentiating taste and structure to finished baked products.
Softgrain Treize
Our newest Softgrain features the widest assortment of grains and seeds yet, featuring a meticulously selected blend of 13 different grains and seeds.
Softgrain Amber Grain CL
Softgrain Amber Grain is the newest addition to our Softgrain range. A blend of grains and seeds - oat, sunflower seeds, millet, flax seeds, wheat - pre-soaked with a sourdough, brown sugar and molasses for a sweet, balanced flavour.
Our Brioche recipes
Buttery French Brioche Fat-Reduced
Looking for a healthier and more sustainable twist on classic French brioche? Our buttery fat-reduced recipe has been proven to have a significantly lower environmental impact than traditional brioche, reducing its impact by up to 9%.
Braided Brioche Loaf
The opportunities of what your customers can do with this Brioche Loaf are endless. Keep them coming back for more with its great taste and long-lasting freshness!
Brioche Cluster
Brioche Cluster bread with a rich and tender crumb. Made with Easy Brioche mix.
Brioche Bagel
Soft, buttery, and slightly sweet, brioche bagels offer a versatile base for both sweet and savoury creations.
Sustainable plant-based brioche
Move to a fully plant-based brioche and significantly reduce your environmental footprint.
Sustainable plant-based chocolate brioche
Move to a fully plant-based chocolate brioche and significantly reduce your environmental footprint.

Need a hand with your brioche?

Find solutions to support every type of bakery production!

A story of the brioche

The name brioche comes from the Norman dialect “brier”, which means “to knead the dough”. The brioche was first made in Normandy during the 16th century.

Normandy is famous for the quality of its butter. To be considered as a brioche in France, 400g of butter per kilo of flour is required. Over the centuries, brioches spread to many regions outside of France.

What makes brioche different from bread?

 

Brioche is different from regular bread due to its richer ingredients like eggs and butter, which give it a soft, fluffy texture and a slightly sweet flavor. This enriched dough results in a golden-yellow color and a tender crumb, making it versatile for both sweet and savory dishes. Regular bread, on the other hand, typically has a simpler ingredient list, a chewier texture, and a more neutral flavor. These distinctions make brioche a luxurious type of bread enjoyed for its unique taste and texture.

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What consumers say

Size matters! Mini brioches are trending as recent consumer research has shown that small snacks are winning big.

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