Connect with us at IBIE 2019

7 Aug 2019

News
Corporate

Visit us at the IBIE Artisan Marketplace Crafted by Puratos at IBIE 2019 where you will have the opportunity to personalize your bread and learn more about sourdough and how it can help your business grow.

The International Baking Industry Exposition (IBIE) is catering to the needs of baking industry professionals in a variety of ways at its IBIE 2019 event in Las Vegas, Nevada on September 7-11. One of those ways is through two new state-of-the-art Artisan Marketplaces, Crafted by Puratos and Crafted by the Bread Bakers Guild of America (BBGA).

These interactive marketplaces will help artisan bakers to hone their skills, make connections, and grow their businesses, as well as help wholesale bakers to capitalize on this growing trend.

At Crafted by Puratos, artisan bakers will celebrate the history and art of specialty baked goods. Puratos will feature The Sourdough Experience, which includes hands-on demonstrations and workshops, as well as a virtual tour of, and actual samples from, its Sourdough Library in Belgium, the only library of its kind in the world.

Puratos will also feature its MyBreaD program, giving attendees the ability to select their own ingredients to create a personalized loaf of artisan bread that can be picked up in the Marketplace just hours later. 

In addition, Puratos will host one of the ASB educational sessions covering the future of bread. In this session, Stefan Cappelle (Business Unit Director, Sourdough & Grains) will explain how sourdough plays a key role related to fermentation to develop high-quality bread with great taste and texture like in the good old days. 

Feel free to contact your Puratos Canada Sales representative for more information or visit the IBIE website.